I’m a huge fan of LinkedIn. I’ve made amazing contacts, secured new business, found valuable strategic partners. etc. I’m a big fan of the way they do things: slow, methodical, insightful evolutions of the platform that do truly add value to users. In other words, the intelligent way of building out a product, and the antithesis of how most other social platform providers build their product. But I have to say, today I received an email detailing their first fail (IMO). LinkedIn Answers is no more.
So I wanted to have a little fun for the holidays…I wonder what Christmas would be like if Santa was …
So many companies struggle with aligning their marketing and sales activities. They either have great marketing campaigns that sales doesn’t understand—or even know about—or they have a sales team that is out there selling with little or no marketing support. Bottom line: your sales people need a great marketing strategy to support their efforts.
Online Reputation Management is a crucial yet young component of online marketing. It’s hard to try to cover it all in s short article, but if you keep these key basics in mind, you will have a good foundation to get started with building a great reputation for your business in the online space.